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  • How Mecha BREAK is driving PC-only growth on Google Play Games



    Posted by Kosuke Suzuki – Director, Games on Google Play

    On July 1, Amazing Seasun Games is set to unveil its highly anticipated action shooting game – Mecha BREAK, with a multiplatform launch across PC and Console. A key to their PC growth strategy is Google Play Games on PC, enabling the team to build excitement with a pre-registration campaign, maximize revenue with PC earnback, and ensure a secure, top-tier experience on PC.

    Building momentum with pre-registration

    With a legacy of creating high-quality games since 1995, Amazing Seasun Games has already seen Mecha BREAK attract over 3.5 million players during the last beta test. To build on this momentum, the studio is bringing their game to Google Play Games on PC to open pre-registration and connect with its massive player audience.

    “We were excited to launch on Google Play Games on PC. We want to make sure all players can enjoy the Mecha BREAK experience worldwide.”

    – Kris Kwok, Executive Producer of Mecha BREAK and CEO of Amazing Seasun Games

    screenshot of Mecha BREAK's pre-registration on Google Play Games on PC homepage

    Mecha BREAK pre-registration on Google Play Games on PC homepage

    Accelerating growth with the Native PC program

    Mecha BREAK‘s launch strategy includes leveraging the native PC earnback, a program that gives native PC developers the opportunity to unlock up to 15% in additional earnback.

    Beyond earnback, the program offers comprehensive support for PC game development, distribution, and growth. Developers can manage PC builds in Play Console, simplifying the process of packaging PC versions, configuring releases, and managing store listings. Now, you can also view PC-specific sales reports, providing a more precise analysis of your game’s financial performance.

    Delivering a secure and high quality PC experience

    Mecha BREAK is designed to deliver an intense and high-fidelity experience on PC. Built on a cutting-edge, proprietary 3D engine, the game offers players three unique modes of fast-paced combat on land and in the air.

      • Diverse combat styles: Engage in six-on-six hero battles, three-on-three matches, or the unique PvPvE extraction mode “Mashmak”.
      • Free customization options: Create personalized characters with a vast array of colors, patterns and gameplay styles, from close-quarters brawlers to long-range tactical units.

    moving image of Mecha BREAK's gameplay on Google Play Games on PC

    Mecha BREAK offers a high-fidelity experience on PC

    The decision to integrate with Google Play Games on PC was driven by the platform’s robust security infrastructure, including tools such as Play Integrity API, supporting large-scale global games like Mecha BREAK.

    “Mecha BREAK’s multiplayer setting made Google Play Games a strong choice, as we expect exceptional operational stability and performance. The platform also offers advanced malware protection and anti-cheat capabilities.”

    – Kris Kwok, Executive Producer of Mecha BREAK and CEO of Amazing Seasun Games

    Bring your game to Google Play Games on PC

    This year, the native PC program is open to all PC games, including PC-only titles. If you’re ready to expand your game’s reach and accelerate its growth, learn more about the eligibility requirements and how to join the program today.



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  • Serious About Professional Growth? $20 Gets You 1,000+ Expert-Led Courses for Life.

    Serious About Professional Growth? $20 Gets You 1,000+ Expert-Led Courses for Life.


    Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

    Remember when learning new skills meant signing up for expensive classes, sitting in freezing (or sweltering) classrooms under fluorescent lights, and wondering if the vending machine would ever accept your crumpled dollar bill? Yeah, StackSkills EDU Unlimited is here to wipe that memory clean.

    For just $19.97 (reg. $600)—yes, less than your last food delivery—you can grab lifetime access to 1,000+ online courses. IT, coding, graphic design, business strategy, marketing. You name the topic, and it’s probably already waiting for you. New courses are added monthly, so your library actually grows with you over time, not against you.

    This is real-world learning made for real-world schedules. Whether you’re a business leader trying to sharpen your digital strategy, a parent plotting a return to the workforce, a freelancer adding a new service, or a student supplementing a less-than-exciting course catalog, StackSkills gives you the flexibility to learn on your own time, from any device, without having to sacrifice your sanity (or your weekend plans).

    And StackSkills isn’t about fluff. Their 350+ elite instructors are people who’ve been there, done that, and are ready to show you how they actually succeeded (and yes, sometimes how they failed, because that’s where the real lessons live). Each course includes progress tracking, certificates, and even quarterly live Q&As to keep you engaged and growing.

    Compared to one college course that costs, what, $600, $1,000, or more, $19.97 for lifetime access is almost criminally affordable. Plus, you’ll be able to pivot your learning as new trends pop up, industries shift, and opportunities arise. No need to re-enroll, re-pay, or re-think every time you want to pick up a new skill.

    It’s lifetime learningbuilt for people who actually have lives.

    Take the leap. Own your growth. And seriously, stop paying $300 just to sit through a PowerPoint for beginners class. StackSkills has you covered for life.

    Get lifetime access to StackSkills by EDU for just $19.97 (reg. $600) while inventory is available—don’t wait any longer to invest in your professional or personal growth.

    EDU Unlimited by StackSkills: Lifetime Access

    See Deal

    StackSocial prices subject to change.

    Remember when learning new skills meant signing up for expensive classes, sitting in freezing (or sweltering) classrooms under fluorescent lights, and wondering if the vending machine would ever accept your crumpled dollar bill? Yeah, StackSkills EDU Unlimited is here to wipe that memory clean.

    For just $19.97 (reg. $600)—yes, less than your last food delivery—you can grab lifetime access to 1,000+ online courses. IT, coding, graphic design, business strategy, marketing. You name the topic, and it’s probably already waiting for you. New courses are added monthly, so your library actually grows with you over time, not against you.

    This is real-world learning made for real-world schedules. Whether you’re a business leader trying to sharpen your digital strategy, a parent plotting a return to the workforce, a freelancer adding a new service, or a student supplementing a less-than-exciting course catalog, StackSkills gives you the flexibility to learn on your own time, from any device, without having to sacrifice your sanity (or your weekend plans).

    The rest of this article is locked.

    Join Entrepreneur+ today for access.



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  • Turn Your Side Hustle Into a 7-Figure Business With These 4 AI Growth Hacks

    Turn Your Side Hustle Into a 7-Figure Business With These 4 AI Growth Hacks


    Opinions expressed by Entrepreneur contributors are their own.

    Most entrepreneurs are using AI the wrong way — tweaking blog posts, drafting emails and hoping it saves time. But surface-level tools won’t grow your business. What if you could use AI to build a system that runs your content, lead gen and sales — without hiring a single person?

    This video reveals the four high-leverage AI growth hacks that solo entrepreneurs are using to reclaim three days a week and scale to seven figures — no tech skills required. What you’ll discover:

    • The content research shortcut top creators swear by: Uncover high-converting ideas from what’s already working in your niche — then turn those insights into original, engaging content in record time.
    • Your always-on sales assistant: Deploy a smart system that engages leads, answers questions and handles objections — boosting conversions while you focus on growth.
    • Lead generation on autopilot: Set up a full cold outreach engine that identifies ideal prospects, warms them up and keeps conversations moving — without the manual grind.
    • Revenue-boosting email intelligence: Analyze your past campaign data to reveal exactly what drives clicks and sales — then use AI to write emails that outperform your best ones.
    • The plug-and-play system behind seven-figure solopreneurs: Link these automations together to build a lean, self-sustaining business engine that grows even when you’re offline.

    Everything is broken down step-by-step, no tech skills required. If you’re ready to scale your business without burning out, this is the video to watch.

    Download the free “AI Success Kit” (limited time only). And you’ll also get a free chapter from my brand new book, “The Wolf is at The Door – How to Survive and Thrive in an AI-Driven World.”



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  • 4 strategies to drive durable app growth in 2023

    4 strategies to drive durable app growth in 2023


    Strengthen core ads revenue to nurture growth

    Changes in consumer purchase behaviors can affect overall ad spend, cost per install, and eCPM, which directly impact app earnings. Doubling down on strengthening ads revenue can lay a solid foundation to nurture growth and innovations.

    Access to a diverse range of ad sources can improve your app’s revenue potential. Last year, we welcomed Pangle and Vungle to join the existing 200+ demand-side platforms which include Google Ads and Display & Video 360. We’ll continue to introduce more throughout 2023.

    Along with access to strong demand, the flexibility to control and optimize how each ad source bids for your inventory will help take ad revenue earning to the next level. You can easily set up real-time bidding, design sophisticated mediation chains, or build a hybrid system to best suit your needs with the AdMob platform.

    Mattel163, the name behind the popular card game UNO!TM, chose Google AdMob for ad mediation and later integrated bidding to further scale its revenue. The result was an impressive 12% increase in total ad revenue with the hybrid setup of mediation and bidding.



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  • Power the next wave of games growth with ads innovation

    Power the next wave of games growth with ads innovation


    Deliver tailored, immersive ad experiences

    We’re also introducing a series of enhancements to the AdMob mediation platform to amplify revenue impact for app publishers. First, we’re making new real-time bidding buyers available in AdMob. Unity Ads Network and ironSource Ads will soon be able to bid on publisher inventory available with AdMob.

    We’ll also be releasing an upgraded mediation toolkit to help improve your ad operations. For publishers implementing a hybrid monetization strategy, AdMob’s mediation segmentation feature can tailor ad experiences based on different user behaviors. For example, you will be able to customize mediation settings like price floors, to ensure you’re optimizing for ads interactions for those less likely to purchase in-app content. And, for publishers who experiment with multiple mediation setups, AdMob’s improved A/B testing tool will deliver results in days, alongside reporting visuals and metrics. AdMob mediation segmentation and improved A/B testing are coming to beta soon.

    In addition to an optimal mediation strategy, an elevated ad experience can bring even more player engagement and lifetime value. Now with immersive in-game ads, publishers will be able to reimagine the in-game ad experience and display an ad that blends naturally into game environments. It works across a spectrum of game genres, with ample placement opportunities such as intermission breaks, level progressions and more.



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