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  • Adventure and Elevators Come Together in The Valley of the Architects

    Adventure and Elevators Come Together in The Valley of the Architects


    You’ll follow writer Liz as she journeys through Africa to find the secrets of the lost architect. Challenges are ahead as you’ll only be able to use elevators to make your way through the trials and completely the test that the architect left for you.

    Going through those will help you find the true story lying below.

    Each level in the game is a page in Liz’s latest article, narrated by her to give the game a personal perspective.

    The game features easy control by the puzzles are worth your time and will keep you engaged. There are beautiful dioramas in each level. And as you progress through the level, the score reacts to what’s happening.

    The Valley of the Architects is a $3.99 download on the App Store. It’s for the iPhone and all iPad models.



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  • What the Changes in Apple’s App Store Mean for iPhone Users



    A federal judge created a path for app makers like Spotify and Patreon to avoid paying Apple hefty commissions. Is this a win for consumers? It’s complicated.



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  • The Secrets to Success for Alexander’s Patisserie

    The Secrets to Success for Alexander’s Patisserie


    Opinions expressed by Entrepreneur contributors are their own.

    On a busy Saturday afternoon in Mountain View, California, the line at Alexander’s Patisserie — a pastry shop known for its precision and innovation — can stretch out the door. Customers eye a display case of delicacies, from black sesame croissants to more than 20 flavors of macarons. It’s easy to assume the appeal is in the presentation, but beneath the patisserie’s viral popularity is an authentic story: one of team leadership, craftsmanship and a dedication to continuous improvement.

    Central to this story is Shuyao Cao, better known as Chef Shu. As the pastry chef behind the Alexander’s menu, she leads with creativity and intention, uniting the business with a collaborative spirit.

    Related: Want to Work With Influencers? Here’s What Small Business Owners Need to Know.

    “I feel like our whole team, everyone has their own talents,” Cao says. “Each one of them is unique, and I take the string from them, and then I put it together. I can’t come up with [the brunch menu] all by myself.”

    The team dynamic is evident from the moment customers walk in the door. Whether staff are managing a packed tea service or catching up with regulars, the atmosphere is warm and welcoming. David Brungard, vice president of operations for Alexander’s Group Corporate, says Cao’s leadership has helped make this work environment possible.

    “[Chef Shu] earned every single person’s respect, including the dishwasher, because she does everything,” Brungard says. “She cleans the walk-in, makes the croissants, comes up with ideas and walks around to taste stuff. She makes family meals for our employees so that when they come to work, [they don’t have to eat pastries all day].”

    According to Brungard, Cao’s hands-on leadership style has fostered a workplace culture built on trust and appreciation: “The level of quality in your life depends a lot on how you feel when you are at work, and [Chef Shu] knows how to make everyone in our team feel valued,” he says.

    Related: 5 Secrets to Success From a Sustainable Business That’s Grown 95% in 3 Years

    One of the patisserie’s most talked-about menu items — the famous flat croissant — wasn’t even for customers at first. “I wanted to try it because it went viral in my Asian area,” Cao says. “I wanted to taste it myself, so I made one at the patisserie, and the front and the back of the house really enjoyed it. So I said, ‘Let’s put it on the menu.’”

    Since then, Cao’s flat croissants have become a fan favorite, driving traffic in-person and on social media. But trending pastries are only responsible for a portion of the patisserie’s success. What keeps Alexander’s relevant is its commitment to adaptation through customer feedback.

    “ We see how customers react and how much we sell every day,” Cao says. “We see how people react on the internet, too. I read every review the customer leaves me, and I mean it. I take opinions, and then I let the whole team taste it. Even [Brungard], when he comes, I pull him.”

    For Brungard, reviews function as both valuable feedback and a celebration of the team’s efforts: “When they mention an employee by name in a raving review, it makes me super happy because they deserve the credit,” he says. “I love it when the public recognizes their hard work. And then when they don’t, I take it on. That’s what I’m here for.”

    Part of Alexander’s staying power comes from thoughtful sourcing that spares no expense for quality. “We use chocolate imported from France… the best chocolate in the world,” Cao says. “We make sure we use an AOP butter for our croissant. AOP butter is super expensive, and only one region of France makes it.”

    And when specialty ingredients aren’t available through traditional vendors, Cao gets creative. “Sometimes I find matcha powder [or] the best sesame paste brand in the supermarket or the Chinese grocery store,” she says. “I can pick out different stuff for myself and then ask my sales guy if he can find me a bulk item.”

    Related: How This North Carolina Lawn Care Company Earns Customer Loyalty

    From recipe tasting to fixing kitchen equipment, Cao and Brungard run operations like clockwork, but always with heart. “Part of our meeting is to talk about new products, reviews, what’s broken in the kitchen,” Brungard says. “How can I fix it? How can I give you what you need to be successful?”

    This behind-the-scenes support reinforces a company-wide policy: Take care of the team, and they’ll take care of the guest.

    Ultimately, Alexander’s success comes from the patisserie staying true to its values. Thoughtful leadership and room for experimentation allow the team to chase their passions, resulting in a sweeter experience for the guests. “When you put love into something, it reverberates into the world,” Brungard says.

    Consider Alexander’s Patisserie’s guiding principles for creating a thoughtful experience for both customers and staff:

    • Lead from within. Respect is earned. Set the tone by working alongside the team and staying hands-on in the operation.
    • Innovate with intention. Let curiosity, creativity and customer feedback drive your menu changes, rather than trends alone.
    • Feedback helps you pivot and grow. Read and discuss every review to identify areas for refinement and improvement.
    • Quality begins with sourcing. Whether it’s imported French butter or the perfect sesame paste, sourcing should be deliberate and can help your business align with its (and customers’) values.
    • Culture is the secret ingredient. A welcoming team translates into a positive guest interaction. When your team feels supported, the entire operation succeeds.

    Related: She Runs a James Beard Award-Nominated Restaurant. Here’s Her 2-Step Process for Hiring the Best Employees.

    Listen to the episode below to hear directly from Cao and Brungard, and subscribe to Behind the Review for more from new business owners and reviewers every Thursday.

    Editorial contributions by Alex Miranda and Kristi Lindahl

    This article is part of our ongoing America’s Favorite Mom & Pop Shops™ series highlighting family-owned and operated businesses



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  • Android Developers Blog: The Android Show: I/O Edition



    Posted by Matthew McCullough – Vice President, Product Management, Android Developer

    We just dropped an I/O Edition of The Android Show, where we unpacked exciting new experiences coming to the Android ecosystem: a fresh and dynamic look and feel, smarts across your devices, and enhanced safety and security features. Join Sameer Samat, President of Android Ecosystem, and the Android team to learn about exciting new development in the episode below, and read about all of the updates for users.

    Tune into Google I/O next week – including the Developer Keynote as well as the full Android track of sessions – where we’re covering these topics in more detail and how you can get started.

    https://www.youtube.com/watch?v=l3yDd3CmA_Y

    Start building with Material 3 Expressive

    The world of UX design is constantly evolving, and you deserve the tools to create truly engaging and impactful experiences. That’s why Material Design’s latest evolution, Material 3 Expressive, provides new ways to make your product more engaging, easy to use, and desirable. Learn more, and try out the new Material 3 Expressive: an expansion pack designed to enhance your app’s appeal by harnessing emotional UX, making it more engaging, intuitive, and desirable for users. It comes with new components, motion-physics system, type styles, colors, shapes and more.

    Material 3 Expressive will be coming to Android 16 later this year; check out the Google I/O talk next week where we’ll dive into this in more detail.

    A fluid design built for your watch’s round display

    Wear OS 6, arriving later this year, brings Material 3 Expressive design to Google’s smartwatch platform. New design language puts the round watch display at the heart of the experience, and is embraced in every single component and motion of the System, from buttons to notifications. You’ll be able to try new visual design and upgrade existing app experiences to a new level. Next week, tune in to the What’s New in Android session to learn more.

    Plus some goodies in Android 16…

    We also unpacked some of the latest features coming to users in Android 16, which we’ve been previewing with you for the last few months. If you haven’t already, you can try out the latest Beta of Android 16.

    A few new features that Android 16 adds which developers should pay attention to are Live updates, professional media and camera features, desktop windowing for tablets, major accessibility enhancements and much more:

      • Live Updates allow your app to show time-sensitive progress updates. Use the new ProgressStyle template for an improved experience around navigation, deliveries, and rideshares.

    Watch the What’s New in Android session and the Live updates talk to learn more.

    Tune in next week to Google I/O

    This was just a preview of some Android-related news, so remember to tune in next week to Google I/O, where we’ll be diving into a range of Android developer topics in a lot more detail. You can check out What’s New in Android and the full Android track of sessions to start planning your time.

    We can’t wait to see you next week, whether you’re joining in person or virtually from anywhere around the world!



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  • Insider Tips for the 2025 National Restaurant Show

    Insider Tips for the 2025 National Restaurant Show


    Opinions expressed by Entrepreneur contributors are their own.

    Every year, thousands of chefs, founders, franchisees, operators and suppliers walk into the National Restaurant Show in Chicago looking for solutions and leave feeling something more powerful: inspired.

    Lisa Malikow, senior vice president of the National Restaurant Show (taking place this year on May 17-20 in Chicago), has been attending since 2009 and has played a key role in expanding the event into one of the largest food service gatherings in the world.

    The show has grown from two buildings to three, now covering more than 700,000 square feet, roughly the size of 12 football fields, and features over 2,200 exhibitors and 55,000 attendees from around the globe.

    They come for new tech, better equipment and smarter systems. But what often surprises first-time attendees is the sense of community and momentum they find just walking the floor.

    “I hear it every year,” Malikow tells Shawn Walchef of Cali BBQ Media, a regular attendee and content creator at the show. “They arrive with a plan, but they leave with ideas they didn’t even know they needed.”

    Related: How a Spot on ‘The Montel Williams Show’ Sparked a Restaurant Power Brand for This Miami Chef

    One-third of the vendors are new each year, ensuring the show stays fresh and future-focused. From real estate consultants to flavor scientists, back-of-house tech to beverage demos, the show is curated to reflect every layer of the modern hospitality world.

    “We don’t segment the show floor too tightly,” Malikow says. “We want it to feel like exploration.”

    Technology plays a massive role across every corner of the experience. The Kitchen Innovations program, now in its 21st year, showcases equipment powered not just by hardware but by smart software and real-time analytics.

    “It’s not just about machines anymore,” Malikow explains. “It’s about how those machines are integrated, connected and helping kitchens run smarter.”

    Even on the busiest days, Malikow carves out time to walk the floor, observe how people interact with the booths and hear what excites them. “There’s an energy that builds when this many people in hospitality come together,” she says. “You feel it. And that feeling is why they keep coming back.”

    Related: A Loyal Customer Asked Him to Cater One Event. Now, He Runs More Than 1,000 a Year.

    Restaurant Show tips

    If you’re heading to the National Restaurant Show like we are with a long to-do list, that’s good. Just don’t get too attached to it.

    The people who get the most out of the show know the real magic isn’t always planned. “The best moments are the ones you didn’t even know you needed,” Malikow says. “People show up thinking they’re just solving a problem, but they leave with ideas that reshape their business.”

    Preparation doesn’t just happen on the show floor. Malikow says some of the most effective operators start their strategy before they ever walk in. “The Show To Go app is where it begins,” she explains. “It’s your digital storefront. Attendees are searching before they show up, so if your profile is strong, you’re already on their radar.”

    She recommends every attendee download the app ahead of time. “It helps you map out your day, keep track of who you want to see and make sure you don’t miss something important,” she says. “With so much going on, it’s your guide to staying focused.”

    Once you’re inside, it’s a good idea to shift gears. “Think about how you can explore something that’s not already on your radar,” Malikow says. That might mean stepping into a panel on marketing to multiple generations, or catching a demo on how smart kitchens are using AI without losing soul.

    “There’s a lot of content that’s designed to help operators see what’s possible, not just what’s next,” she explains. Whether it’s rethinking a loyalty program or hearing how another operator solved a problem you’re facing, “the most valuable insights are often the ones you didn’t come looking for.”

    The educational sessions are where a lot of those unexpected light bulb moments happen. “We cover everything from branding and storytelling to operations and menu development,” says Malikow. “The content is built to meet people where they are, whether you’re just getting started or scaling.”

    She’s quick to point out that you don’t need to fill your schedule to get something out of it. “You don’t have to attend everything,” she says. “But pick one session that makes you a little uncomfortable. That’s usually the one that sticks.”

    For Malikow, the real value of the show isn’t just what’s on stage. It’s the crowd. “Everyone here is trying to solve something,” she says. “That energy is contagious. And sometimes the best ideas come from a conversation you weren’t planning to have.”

    So walk the floor, follow your curiosity and talk to people. “This industry is built on connection,” she adds. “You never know what’s going to change your path.”

    Related: This ‘Chopped’ Champ Beat Cancer 6 Times, Lost Nearly 200 Pounds and Found Power in Presence

    About Restaurant Influencers

    Restaurant Influencers is brought to you by Toast, the powerful restaurant point-of-sale and management system that helps restaurants improve operations, increase sales and create a better guest experience.

    Toast — Powering Successful Restaurants. Learn more about Toast.

    Every year, thousands of chefs, founders, franchisees, operators and suppliers walk into the National Restaurant Show in Chicago looking for solutions and leave feeling something more powerful: inspired.

    Lisa Malikow, senior vice president of the National Restaurant Show (taking place this year on May 17-20 in Chicago), has been attending since 2009 and has played a key role in expanding the event into one of the largest food service gatherings in the world.

    The show has grown from two buildings to three, now covering more than 700,000 square feet, roughly the size of 12 football fields, and features over 2,200 exhibitors and 55,000 attendees from around the globe.

    The rest of this article is locked.

    Join Entrepreneur+ today for access.



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  • These States Have the Most Affordable Housing in US: Ranking

    These States Have the Most Affordable Housing in US: Ranking


    The Wall Street Journal reported on Monday that the normally robust spring housing market was a “dud” this year, as economic and stock market uncertainty, coupled with mortgage rates hovering around 6.72% at press time, have kept buyers away.

    The outlet notes that with more homes hitting the market, demand is not aligning with the rising inventory, and home prices are fluctuating (some areas are seeing drops while others remain high).

    But there are some states where you can still find affordable housing.

    U.S. News & World Report‘s 2025 Best States list looks at thousands of data points to rank each state on a variety of factors, including crime, economy, education, fiscal stability, health care, infrastructure, natural environment, and opportunity. Using that data, along with statistics from the Bureau of Economic Analysis and factoring in cost of living and other points, the outlet also ranked the best states for housing affordability.

    Related: Thinking of Starting a Business? Here Are the 10 Best States for Startups, According to a New Report.

    Still, it’s worth noting that many of the top states for housing affordability were ranked near the bottom of the list in categories including poverty rate, food insecurity, and median household income. But if you’re a remote worker looking for more land or the chance to buy a home at a low price, it could be worth checking out.

    Here are the five best states for housing affordability, according to data used in U.S. News & World Report‘s “Best States” list.

    1. Mississippi

    Affordability Ranking: 2

    Overall Best States Ranking: 48

    According to Zillow, the average Mississippi home value is $189,710.

    2. West Virginia

    Affordability Ranking: 3

    Overall Best States Ranking: 46

    According to Zillow, the average West Virginia home value is $167,250.

    3. Arkansas

    Affordability Ranking: 1

    Overall Best States Ranking: 44

    According to Zillow, the average Arkansas home value is $217,895.

    Related: Here Are the 10 Best States for Working Seniors

    4. Alabama

    Affordability Ranking: 8

    Overall Best States Ranking: 45

    According to Redfin, the average home price in Alabama is $281,400.

    5. Kentucky

    Affordability Ranking: 10

    Overall Best States Ranking: 39

    According to Redfin, the average home price in Kentucky is $263,400

    You can find the full top 10 most affordable states list, here.

    Click here for the full Best States list.

    The Wall Street Journal reported on Monday that the normally robust spring housing market was a “dud” this year, as economic and stock market uncertainty, coupled with mortgage rates hovering around 6.72% at press time, have kept buyers away.

    The outlet notes that with more homes hitting the market, demand is not aligning with the rising inventory, and home prices are fluctuating (some areas are seeing drops while others remain high).

    But there are some states where you can still find affordable housing.

    The rest of this article is locked.

    Join Entrepreneur+ today for access.



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  • The 2006 Zuckerberg Quote at the Center of Meta’s Antitrust Trial

    The 2006 Zuckerberg Quote at the Center of Meta’s Antitrust Trial


    In September 2006, Mark Zuckerberg, the chief executive of Facebook, described what made his social network special.

    “Facebook is about real connections to actual friends,” he wrote in a company post.

    Two decades later, that description is at the center of a landmark antitrust trial against Mr. Zuckerberg’s social networking empire, now called Meta, and whether it illegally stifled competition. In essence, the trial has raised the question of whether social networking is simply about connections to friends and family, or whether it is something more.

    The Federal Trade Commission, which is prosecuting the case, has tried to narrowly define social networking as a service that links friends and family. Under that definition, Meta would really compete only with Snap, the maker of Snapchat, which it dwarfs in size and users. But Meta has argued that all social media companies count as rivals, especially TikTok and YouTube, which would mean that competition was more abundant.

    “The friend part has gone down quite a bit,” Mr. Zuckerberg said in testimony at the trial last month, downplaying his words from 2006.

    The opposing definitions of social media in the case — Federal Trade Commission v. Meta Platforms — illustrate how much social networking has evolved over more than a decade and how slippery it has become to pin down. Meta has expanded far beyond Facebook’s roots as a bulletin board for college students, and scores of newer companies have developed similar products, emulating popular features such as the “like” button and news feed.

    In the first four weeks of the trial, a parade of social media executives from companies including Reddit, Pinterest and LinkedIn have done little to help clarify a social networking definition. They acknowledged that they all competed for the same users, but in many cases offered very different products.

    Defining where Meta fits into the social media landscape will be the first and most important decision for Judge James E. Boasberg of the U.S. District Court for the District of Columbia, who is presiding over the trial.

    It will be “no walk in the park,” Judge Boasberg wrote in an opinion late last year.

    The case examines whether Meta’s purchases of Instagram in 2012 for $1 billion and WhatsApp in 2014 for $19 billion illegally quashed competition. Judge Boasberg’s decision will have broad implications for the tech market as the industry faces a yearslong bipartisan push to curb Silicon Valley’s power and grip over speech, entertainment, commerce and computing.

    If he sides with the government, which has said it seeks to break up Meta, the decision could deter the voracious appetites of the biggest tech companies to buy smaller rivals. That would shake up the start-up economy, where many founders rely on bigger players to acquire their companies for huge sums of money, allowing investors to cash out.

    “It is a significant case because the world we’re in now has gotten a lot more complex, and so if the F.T.C. wins, there will likely be more aggressive antitrust enforcement,” said Daniel Rubinfeld, a former deputy assistant attorney general at the Justice Department who worked on the government’s antitrust case against Microsoft more than two decades ago.

    In most antitrust cases, the competitive market is easier to define, legal experts said. Prices are used as the foundation to evaluate a company’s power and effect on competition. That could include a merger or anticompetitive behavior that pushes up prices for airline tickets or home appliances, for example.

    But internet companies like Meta offer free services to consumers, turning its case into a novel legal debate.

    In his opening statements, Daniel Matheson, the government’s lead lawyer in the case, accused Meta of being “a monopolist of personal social networking services in the United States,” with two competitors: Snap and the tiny app MeWe.

    Mr. Matheson argued that Meta’s network of people who knew one another was key to the company’s growth and that it attracted advertisers that were interested in users promoting goods to their close connections.

    Meta fired back, saying that it now primarily competed for the attention of users who scrolled through short-form videos on YouTube and TikTok. Its top litigator, Mark Hansen, said the company went into “crisis” mode when TikTok became available in the United States in 2018.

    On Thursday, one of Meta’s lawyers asked Adam Mosseri, the head of Instagram, if the app was more like Facebook or TikTok.

    “I’d put Instagram between the two, but much closer to TikTok,” he said. Instagram began as an app to connect friends, he added, but users now turn to it much more for entertainment.

    Clouding the picture, the parade of executives from other social media companies have done little to define the industry’s market.

    “YouTube and Instagram are TikTok’s most important competitors,” according to an internal TikTok document from 2021 presented by Meta’s lawyers.

    When asked about the rivalry, Adam Presser, TikTok’s head of operations, undercut the idea by saying the apps function differently: “I don’t think of us as a social app.”

    YouTube is mainly used for entertainment, and people rarely use the platform to share content or follow other users they know, said Aaron Filner, a senior director at the company.

    When it comes to the social media site X, “I would guess that more people these days think of it as a place to see what’s new and what’s happening in the world versus thinking of it as a place to share pictures and whatnot with friends and family,” said Keith Coleman, the company’s vice president of product.

    Legal experts said it was typical to squabble over market definitions.

    In 1997, the F.T.C. successfully sued to block a merger of Staples and Office Depot, warning of concentration in the office supply store market. The companies had argued they competed against other retailers like Walmart.

    The next year, the government accused Microsoft of squeezing competition by tying its internet browser to its popular Windows operating system. The government persuaded the judge to narrowly define the market in the case as personal computers that run on Intel chips, excluding Apple computers and hand-held devices.

    “The F.T.C. in the Meta case is taking a traditional approach to defining markets narrowly, but the challenge here is that the market feels different because it is digital and it makes sense that the competition is for eyeballs and attention,” said John Newman, a professor of law at the University of Miami and a former F.T.C. official who worked on the agency’s case against Meta.

    Judge Boasberg has given little indication of his thinking. Still, he has noted that the various social media apps seem to have many of the same features, asking if the way they are used is “just a difference in degree.”

    He noted that texting had supplanted voice calls, something he described as “elderly communications.” Younger users are even more facile in switching up platforms and technologies.

    “Aren’t those norms changing all the time?” Judge Boasberg, who doesn’t use social media, asked an expert witness.



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  • ‘The Interview’: Can Whitney Wolfe Herd Make Us Love Dating Apps Again?

    ‘The Interview’: Can Whitney Wolfe Herd Make Us Love Dating Apps Again?


    That was Andrey Andreev, who was the head of Badoo and was a co-creator of Bumble. And then you faced another workplace scandal after Bumble started, involving him. In 2019 Forbes published an investigation, and he was accused of creating a toxic and sexist work environment at Badoo’s London headquarters. He denied these allegations but ended up selling his majority stake not long after the article was published. It’s striking that you had to deal with a second high-profile case of alleged male bad behavior in your professional life at the same time you were building a company whose brand was about empowering women. What do you make of that now? I mean, horrible. Absolutely the worst-case scenario. I obviously felt sick for anybody that felt the way they felt, and I did not know about any of these allegations, which to a lot of people, they’re like: “Whitney’s a liar. Of course she knew all these things, and she’s covering up for this guy.” The frank truth is I was in Austin running Bumble very much as a stand-alone business. It’s not like I was sitting in [Badoo’s London] office all day and intersecting with those people, and so it was gutting to me. When Forbes called me and told me this, I was speechless. I was shocked. It was really important to Andrey that I be honest about my personal interactions with him, which, the frank truth is, I had never seen anything to that degree. However, I would never question a woman or another person in their experience, and I said that. And I believe those allegations were stemming from several years prior. They were not active.

    There was a range of allegations from different times. Right. But I think the bulk of the article was covering things that had been earlier days. I’m not trying to recuse myself from anything. That’s not what I’m doing. I’m trying to say if you look at the early 2010s, we’ve all seen the movies. The WeWorks and the Ubers. When you close your eyes and think about a tech company in 2012, you see beer pong and all the men together. I don’t think you close your eyes and think back on a progressive office space. What do you take away from this? I don’t know. Maybe I just found myself in two of the only situations, or was this painting a bigger theme of what was pervasive in tech culture at the time?

    The other thing about that period is that it’s such a moment of tech optimism. All these apps were coming out, they were backed by incomprehensible amounts of money. They promised to solve so many of the world’s problems. Did you believe that back then? I did. To be able to get on an app, see who’s around you, instantly connect with them and all of a sudden end up on a date with someone that you never would have met if it had not been for this interface, that felt really transformational. So did being able to order a black car on Uber. We were just at this moment — gosh, if any Gen Z people are listening to us right now, they are going to be like: “These people, what? Did they live in the dark ages?” [Laughs]

    Hey, listen, I remember the time before cellphones. So you know where I’m going with this. That was a huge leap in terms of efficiency and ease. I couldn’t believe we were in the center of this, and then — and I don’t say this in a self-promotional way at all — it’s really hard to do it twice. So many people over the years have been like, “Gosh, she’s just lucky, she wore a lot of yellow, she’s blond.” I’m not entirely sure people realize just how hard it is to get critical mass on an app twice.

    The next era of Bumble, you had a lot of growth during the pandemic when everyone was stuck on their apps. It was a huge moment. You go public in 2021, ring the bell, baby on your hip, and the very next year user growth starts to slow down. What do you think was happening? My opinion is that I ran this company for the first several years as a quality over quantity approach. A telephone provider came to us early on. They said, “We love your brand, we want to put your app preprogrammed on all of our phones and when people buy our phones, your app will be on the home screen, and you’re going to get millions of free downloads.” I said, “Thank you so much but no thank you.” Nobody could understand what in the world I was doing, and I said it’s the wrong way to grow. This is not a social network, this is a double-sided marketplace. One person gets on and they have to see someone that is relevant to them. If you flood the system just endlessly — you’re not going to walk down the streets of New York City and want to meet every single person you pass. Why would you assume that someone would want to do that on an app? This is not a content platform where you can just scroll and scroll and scroll and scale drives results. What happened was, in the pandemic and throughout other chapters, growth was king. It was hailed as the end all be all.



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  • visionOS: Beyond the Basics | Kodeco

    visionOS: Beyond the Basics | Kodeco


    Learn iOS, Swift, Android, Kotlin, Flutter and Dart development and unlock our massive
    catalogue of 50+ books and 4,000+ videos.

    Learn more

    © 2025 Kodeco Inc



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  • Learn the Kotlin Language | Kodeco

    Learn the Kotlin Language | Kodeco


    This online course is designed to teach the fundamentals of Kotlin programming
    for creating simple programs. The course consists of 6 lessons and covers variables,
    data operations, and collections. The course also covers Android Studio, mutable and
    immutable variables, variable types, inferred types, operators, null values and more.
    The course is designed for the Android platform, taught in Kotlin and uses Android Studio.
    Upon completion of this course, you will be able to create simple programs using Kotlin
    programming language.



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